Friday 5th December 2014 – 9.30am – Steve Parry.
West Midlands Ambulance Service (WMAS) is one of the top three NHS Twitter accounts in the country according to analysis undertaken of the use of social media in the NHS.
The Trust has been recognised in a new report: “On the brink of SoMething Special”, the result of 9 months research and analysis of NHS social media undertaken by leading consultancy JB McCrea, supported by NHS Providers.
The Report identifies the top 50 NHS organisational Twitter accounts. WMAS was placed third overall but was singled out as the leading NHS Twitter account outside London.
WMAS communications director Murray MacGregor said: “This is excellent news and very rewarding for the Trust. We are relatively new to social networking having started in January 2011. Since then the team has become very enthusiastic about embracing all forms of social media to promote WMAS, provide information and engage with followers and the media.”
The Trust currently has a Facebook and WordPress page as part of its social network initiative. The Twitter account is also supported by over 40 official staff accounts providing additional tweets from various specialist departments in the Service. The Trust has almost 18,000 followers and has tweeted over 12,000 times since going live in 2011.
You can join our top Twitter account by following WMAS: @officialwmas.
A free copy of the full report can be downloaded from: http://jbmccrea.com/download-report/