#BlueLightHappy – proof that the majority of people do care

Wednesday 15th November 2017 – 9.15am – Murray MacGregor.

A West Midlands paramedic has started a campaign of positivity that is spreading around the world on Twitter.  #BlueLightHappy was started by Birmingham Paramedic Rob Moore after he saw so many stories about emergency services staff coming under attack and being abused.

Rob said: “There have been lots of stories in the media about people not being nice to us lately – the note on the window of an ambulance and the footage of the man in the north west shouting at an ambulance crew, so I thought it was time for a morale boost!

“While I have been punched and spat at in recent months, I’ve also had hundreds of patients who have just been so grateful that ambulance staff are there to help them in their hour of need.

“I’m looking for the public to share their stories of when the emergency services have helped them so that we all remember that the vast majority of people are not only nice, but care about each other and the emergency services who are there to protect them.

“Some of the stories that I have seen have been incredible – from simple notes of thanks to stories from colleagues who have been shown kindness.

“Wouldn’t it be great if we got more people to share their stories of people doing nice things for #team999 – use #BlueLightHappy so we can see that people DO care about our work!”

Since Rob launched the campaign on Monday it has been covered by the likes of Good Morning Britain on ITV and BBC Radio 5Live



Written by officialwmas

West Midlands Ambulance Service (WMAS) covers a geographical area of approximately 5,000 square miles and serves a population of 5.6 million people living in Shropshire, Herefordshire, Worcestershire, Coventry & Warwickshire, Staffordshire and the Birmingham & the Black Country conurbation. The Trust has a total number of 4000 members of staff and uses 864 vehicles.


  1. Yes Rob Exceptional thing 2 do WE Are Loved by the public (999) cases
    Out of a 1000 I’m so proud of all
    Are Colleagues Ambulance Fire
    Police & other Blue Light Services
    I Work for thee Out Of Hours in
    Coventry we all don’t let thee odd
    1-2 People get to us because we
    All love are job helping the Public

  2. Hi Rob just to let you know that I think you are doing incredible work with WMAS and setting up this campaign is really a fantastic idea to get the public to understand what actually happens in the work you do.
    Also you and Ally are doing a amazing job together, keep up the good work Rob

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